# About Makeover

Makeover builds custom AI before-and-after visualization software for visual transformation businesses. There is no off-the-shelf product — every build is scoped to the client's industry and use case.

## Product positioning
- Category: Custom AI consultation visualization / before-and-after preview software development
- Product status: Live software development service, sold on a guided engagement (not self-serve signup)
- Industries served: 66
- Use cases covered: 281
- Core promise: Show clients their likely outcome before they commit

## Why it exists
- Many transformation businesses lose deals because clients cannot picture the outcome
- Makeover turns one photo into a realistic preview during the consultation or proposal stage
- The goal is to reduce hesitation, speed up approvals, and improve close rates

## How the product works
- Input: A photo of the current face, body, room, yard, vehicle, or object
- Generate: AI creates a photorealistic before-and-after preview
- Use: The business shows the preview during a live consultation, estimate, or treatment discussion

## Trust and authorship
- Makeover publishes blog content under pen names used by the in-house content team
- Articles may discuss or recommend Makeover products and services
- Editorial standards and disclosure details are published separately

## Canonical sources
- Home: https://www.makeover.so/
- Pricing: https://www.makeover.so/pricing
- Pricing markdown: https://www.makeover.so/pricing.md
- Editorial policy: https://www.makeover.so/editorial-policy
- Editorial policy markdown: https://www.makeover.so/editorial-policy.md
- Blog: https://www.makeover.so/blog